Understanding Managed Services and How They Benefit SMBs

Small to medium sized businesses (SMBs) receive a lot of calls each day from slick sales people peddling the next technology trend that’s going to save them money and revolutionize how they do business. They’re all too quick to caution that if you don’t listen to them, you’ll fall behind the times, and eventually be swimming in a sea of debt and out of business.

No doubt you’ve heard, or you’ve at least read about, the benefits of managed services. Managed services refer to clearly defined outsourced IT services delivered to you at predictable costs. You know the exact IT services you’ll be getting and what you’ll pay for them. There is no surprise sky-high bill for services rendered. So are solicitation calls that pertain to managed services worth listening to? We think so. Then again, we’re in the managed services industry. There may be a bit of a bias here.

How Managed Service Providers Work

Managed service providers (MSPs) use remote monitoring and management (RMM) tools to keep an eye on their performance and overall health of the IT infrastructure that powers your business operations.

Your MSP should have a 24/7 Network Operations Center (NOC) that acts as your mission control center. If the monitoring alerts them to any issue with your servers, devices, hardware or software, they respond quickly to resolve the issue.

Additionally, the NOC performs regular systems maintenance such as

• Automated tasks like the cleaning of temporary files
• Applying tested security patches as required
• Installing virus and Malware protection
• System backup and disaster recover/business continuity processes

Are Managed IT Services Right For You? A Few Things to Consider

How do you get a small business to recognize the value of manages IT services? In the start-up environment, we encounter an eclectic bunch of personality types. There is a reason people become entrepreneurs or C-level execs. When we meet the owners or decision makers at smaller companies and organizations, we can tell right away why they’re where they are. They’re visionaries. They’re risk takers. They’re competitive. They want to be in charge.

Therefore, they aren’t always quick to place the fate of their business technology in the hands of a third party. They’ve come as far as they have by being in control and they’re hesitant to give up that control. But we’ve learned a few things along the way.

For example, the Type A personality is highly independent but also very competitive. So we tap into the competitive advantage that managed IT services gives them.

The Type B personality is creative and doesn’t like static routines. But their ears perk up when they hear terminology like “cutting-edge” and we can then paint the big picture for them once their listening.

But anyone we do business with has to be committed to the efficiency, security, and stability of their business technology to see our value proposition. And they have to recognize that managing their IT infrastructure is an investment they cannot take lightly.

So here are a few things we commonly have to address before any deal for managed IT services is signed.

Is my business large enough to even consider managed services?

The truth is, any company, regardless of its size or the number of people they employ, will run more efficiently if its technology is monitored, maintained, and managed properly.

These are facets of your operations that drive profitability and give our Type A personalities that competitive edge they crave. And they can rest easy whenever business is booming because their technology is built to sustain their growth. That’s the big picture that our Type B personality can appreciate.

How is making another IT investment a cost-savings move for my business?

There are still many SMBs who feel a greater focus and investment should go towards their core operations or marketing and sales. They only worry about technology when it breaks, figuring they’ll just call a service technician to come to the office and fix whatever the problem is. Or buy some new hardware at Office Depot.

There are some very obvious flaws to this strategy.

• You’re paying way too much when it’s way too late – An issue that was likely preventable with early detection has escalated into a full blown business disruption and that on-call technician likely charges a high hourly rate, on top of hardware replacement costs, and may not get to your site right away. Being proactive rather than reactive to technology issues is important.
• Don’t forget productivity killers – It’s taking your employees too long to boot their computers. Servers and applications are running slowly. Employee devices are full of Malware. Non-technical employees are running around troubleshooting tech problems. If you see this, your present approach to IT management is killing employee productivity and your bottom line.
• What happens internally is noticed externally – Don’t think for a second that customers or clients don’t notice outdated or slow internal technology and mismanagement. If your site or applications are down often, run slowly, or your customer service rep tells them “I’m sorry, our system is down”, they’re noticing and it’s hurting your business.

When all is said and done, professionally managed IT services will give you a competitive edge, guarantee your business is always leveraging the newest most cutting-edge technology, and enhance your relationships with customers and clients – all while reducing costs.

Contact us at Synapse IT Consultants Pty Ltd

Breaking News: Downtime Kills Small Businesses

Downtime is bad news for any business whether big or small.

A recent two-hour New York Times’ downtime occurrence sent Twitter ablaze and their stock price plummeting.

Google going down for one to five hours resulted in lost revenue up to $500,000 and decreased overall web traffic by 40%.

We know what you’re thinking. Holy crap, Google makes $100,000 an hour? Yeah… insane, huh?

While the hourly cost of downtime for a small-to-medium sized business won’t be nearly as large as that astronomical Google figure, downtime is often more detrimental to smaller companies. Smaller enterprises are more susceptible to downtime and are neither large nor profitable enough to sustain its short and long-term effects.

Downtime Leads to Unhappy/Unproductive Employees

Even the happiest of employees become dissatisfied when they can’t perform basic day-to-day job functions or properly service customers or clients.

While some employees may use downtime as an excuse to lean back, put their feet up, and comfortably collect their hourly pay, we’re talking about those employees who come to work to actually work.

And don’t forget your IT guy or tech crew. They can’t necessarily sit back and twiddle their thumbs when downtime occurs because they’re typically taking the brunt of the storm. They will ultimately grow tired of the daily routine of having to put out fires and having neither the additional manpower nor resources to change things for the better.

These things lead to high employee turnover and the expenses that come with training and re-training a revolving door of employees.

Downtime Leads to Customer Dissatisfaction

Customers and clients grow weary whenever critical components of your operations – or the services they either expect or pay for – cannot be accessed.

Nearly 50% of customers will move on to a competitor if they encounter downtime of five minutes or more. These customers represent significant lost revenue.

While some suggest this is a bigger problem in the retail sector, other types of businesses are impacted as well. Have you ever clicked a link from search engine results only to quickly bolt when the page didn’t load, you couldn’t complete an online transaction, or you were greeted with a “Technical Difficulties – Be Back Up Soon!” message?

Did you give up on finding what you were looking for or did you wait it out? You did neither. You went back to Google and found someone else offering a similar service or product that satisfied your yearning for instant gratification.

Downtime Ruins Your Reputation

One of the most commonly overlooked consequences of downtime is the hit your company’s reputation takes online. In this age of social media, one person’s bad experience is broadcast to dozens or even hundreds of followers. Bad news spreads faster than ever and has lasting repercussions.

“It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you’ll do things differently.” — Warren Buffet.

Protect Your Bottom Line

The challenge for small businesses has always been how to minimize single-point-of-failure downtime using their limited IT resources. This is why downtime kills so many small businesses. They can’t prevent it and they can’t react quickly enough.

Thankfully, there are end-to-end business continuity solutions available today that integrate Remote Monitoring and Management (RMM) software, 24/7 access to a Network Operations Center (NOC), and advanced backup and disaster recovery solutions to alleviate this issue.

Not only do these methods minimize downtime and get businesses back up and running quickly, but they can reduce the cost of technology infrastructure maintenance by as much as 80 percent.

It’s time that small businesses stop being victims to the silent killer that is downtime.

Contact us at Synapse IT Consultants Pty Ltd

8 Cold Hard Truths for SMBs Not Worried About Disaster Recovery and Business Continuity

The foundation of any successful business continuity solution is the ability to retrieve data from any point in time from anywhere. When the topic of data recovery and business continuity comes up, you get the feeling that many decision makers at smaller businesses and organizations wish they could channel their inner six year old, simply cover their ears, and sing “La, la, la. I Can’t Hear You. I’m Not Listening.”

Everybody thinks bad things only happen to other people. Just because we hear about a fatal car accident on the morning news, doesn’t mean we fixate on that news when we ourselves get into a car and drive to work.

So no matter how many times the owner or executive of a small to midsize business (SMB) hears of other small businesses being crippled by hurricanes, tornados, fires, or flooding, they aren’t necessarily overcome with fear to the point that they feel an urgency to take action.

Sure, they may think about backup and data recovery solutions a little more that day, but not enough to initiate immediate change or reverse a lenient approach to their processes.

If you fall into this category, here are eight cold hard truths to consider

• It isn’t natural disasters or catastrophic losses like fires that take down small businesses but something far more sinister – malware. Cyber attacks through malware have grown exponentially in the past four years. Malware is hitting everything from PCs to Macs to mobile devices and it’s inflicting damage.
• Over half of the small businesses in the U.S. have experienced disruptions in day-to-day business operations. 81% of these incidents have led to downtime that has lasted anywhere from one to three days.
• According to data compiled by the Hughes Marketing Group, 90% of companies employing less than 100 people spend fewer than eight hours a month on their business continuity plan.
• 80% of businesses that have experienced a major disaster are out of business within three years. Meanwhile, 40% of businesses impacted by critical IT failure cease operations within one year. 44% of businesses ravaged by a fire fail to ever reopen, and only 33% of those that do reopen survive any longer than three years.
• Disaster recovery solution providers estimate that 60% to 70% of all business disruptions originate internally – most likely due to hardware or software failure or human error.
• 93% of businesses unable to access their data center for ten or more days filed for bankruptcy within twelve months of the incident.
• In the United States alone, there are over 140,000 hard drive crashes each week.
• 34% of SMBs never test their backup and recovery solutions – of those who do, over 75% found holes and failures in their strategies.

It’s critical that small businesses review their backup and disaster recovery processes and take business continuity seriously. Given the vulnerabilities associated with the cloud and workforce mobility, the risk of critical data loss today is quite serious and firms must be truly prepared for the unexpected.

Contact us at Synapse IT Consultants Pty Ltd

• Freed-Up Resources and a Renewed Emphasis on Core Business – Both business owners and internal IT staff would much rather focus on revenue enhancing tasks like product development or the creation of cutting-edge applications/services. This is one reason routine monitoring and maintenance tasks are often neglected by an internal IT person or team, which always proves to be detrimental much later.

Think Quicker Recovery Time, Not Quicker Backup – While incremental backups are much faster than executing a full-backup, they also prolong recovery time. In the event of data loss, a full restore will require loading the most recent full backup and then each incremental backup tape. Having too many incremental backup tapes not only adds time to this restoration process, but it also increases the probability of not recovering all of your data. A tape could be lost, unintentionally skipped over, or contain corrupted data. Be sure to focus on optimizing the restore time to ensure faster data recovery. A quicker recovery time should be the main objective, not the need for a quicker backup process.

Maintain Sufficient Backup History – Within the blink of an eye, current data files can become corrupted and inaccessible. This will necessitate the loading of an earlier data backup that is clean of corruption. Many smaller companies make the mistake of failing to keep a sufficient backup history.

Be Sure to Backup Essential Data AND Applications – Some businesses don’t feel the need to backup all data, but be sure essential databases, documents and records are backed up frequently. Don’t overlook applications that are critical to day-to-day business operations either. Many companies fail to backup applications, only to realize when it’s too late that they don’t have access to the original installation disks when they’re trying to recover from data loss or an outage.

Have Off-Site or Online Backup – Some businesses backup data simply by moving essential files to tapes or external hard drives that are then stored somewhere onsite. But if they’re kept onsite, what happens if a fire, flood or other natural disaster takes out not just your server but your backup tapes and drives? Onsite backups can also be susceptible to theft. Having secure off-site, or even online backup, is simply the smart thing to do to ensure quick recovery when trouble comes to town.

Fix Broken Access Controls on Your File Server – Many businesses have folders with confidential data residing on a file server with overly permissive access controls. Why take the risk of having a disgruntled – even former – employee access and misuse this data when access can be limited to only those in the company who need it?

Be Sure to Test Restores – It happens time and time again. Business owners think they have a data backup plan in place. Tapes are changed diligently each day and everything appears to be backed up and good to go. However, it turns out the backups haven’t been working for months, sometimes even years, right at the very moment they’re needed. Either the backups had become corrupt and useless or large segments of data were not being backed up. This happens often. Don’t let it happen to you.